GCU's MSc Fashion Business Creation is a distinctive programme, designed in collaboration with fashion industry leaders to provide students with an insider's view of this unique market. You'll learn at our GCU London campus, in the heart of the fashion industry, benefitting from our high-level connections to the business.
Bringing together the insights of top professionals and the latest academic research on fashion and business, the programme will help you understand the strategies key to creating a successful fashion business with staying power.
The curriculum provides a career-focused overview of the industry, ensuring you'll have the up-to-date knowledge and applicable skills you'll need.
- Review the anatomy of a fashion business
- Examine the process of strategy development and implementation in trending fashion areas
- Explore global advancement strategies
- Investigate digital marketing in a fashion brand context
- Study key management topics including globalisation and sustainability
- Complete an internship or industry consultation project, deepening your insight with hands-on experience
- Observe a live fashion business on campus
At GCU London, you'll join a welcoming community of entrepreneurial, creative-minded people dedicated to making a positive impact for the common good. Whether you're collaborating with classmates on a group project or learning from the best with masterclasses and industry visits, you'll find plenty of ways to expand your perspective and grow as both a person and a professional.
When you graduate from GCU's MSc Fashion Business Creation programme, you'll be in a strong position to launch a successful fashion business - or take an existing fashion business to new heights.
Anatomy of a Fashion Business
Provides you with a critical review of the anatomy of a fashion business; the essential ingredient elements that secure the viability of a new fashion business. In particular, the module considers the role and function of digital technology in the development of a new fashion business.
Establishing a Fashion Business Strategy
Critically examine the processes and actions associated with strategy development and implementation within new and developing fashion businesses. The module will evaluate the mechanisms by which small scale fashion enterprises, faced with limited business experience and resource capability can secure differentiation, competitive advantage and commercial success.
Global Fashion Branding and Marketing Communications
With an emphasis on digital marketing, you will develop a critical understanding of fashion branding and marketing theory through an examination of key theoretical frameworks relating to brand culture, brand relationships, brand personality and brand identity.
Fashion Growth Strategies and Performance Optimisation
Explores growth strategy opportunities and performance optimisation techniques for fashion businesses and develop an advanced understanding of the key strategic processes and critical success factors of internationalisation for a fashion business.
Research Project: Design and Methods
Introduces students to research approaches and time management skills essential for their research project. The module provides essential knowledge of research design across key areas and adopts a critical perspective in comparing and contrasting alternative research models.
Developing Personal and Professional Competence
Enables students to identify, understand, develop and articulate their key personal abilities in the context of their future career aspirations. Students will be given the opportunity to undertake an internship, volunteer, study abroad or take part in desk based consultancy. Students will be invited to apply the concepts of personal and professional development to what they are experiencing outside the classroom in order to be better prepared for their personal and professional life.
The final element of the programme is the dissertation, which provides students with the opportunity to create a business plan for their fashion related business or a consultancy project for industry.
Download the Programme Specification for a detailed breakdown of its structure, what you will learn and other useful information.
|Award||Mode of study||Duration||Start date||Location|
|MSc||Full Time||16 Months||18 Jan 2021||GCU London||Enquire Apply|
|MSc||Part Time||2 - 3 Years||18 Jan 2021||GCU London||Enquire Apply|
|MSc||Full Time||1 Year||29 Sep 2020||GCU London||Enquire Apply|
|MSc||Part Time||2 - 3 Years||29 Sep 2020||GCU London||Enquire Apply|
All entry requirements listed here should be used as a guide and represent the minimum required to be considered for entry. Applicants who are made a conditional offer of a place may be asked to achieve more than is stated.
Typical Entry Requirements
UK honours degree 2:2 (or equivalent) in any subject area.
Academic IELTS score of 6.0 (or equivalent) with no element below 5.5.
Other academic and vocational qualifications
Each application to GCU is considered on an individual basis. If you do not have the typical academic entry qualifications, but can demonstrate relevant work experience and/or credits from recognised professional bodies, you may be eligible to enter this course via the University's Recognition of Prior Learning scheme.
International students who do not meet the academic requirements may be eligible for the Pre-Masters programme at INTO Glasgow at our Glasgow campus. Successful completion of this INTO course with the required grades means guaranteed conditional offer of a place on the degree programme at GCU London.
If you do not meet the English language requirements, you may be eligible for our pre-sessional English programme which is taught at our London campus.
Join GCU in September 2020
We are looking forward to welcoming you to what will be a great new academic year at GCU and we hope you choose this as your study destination. Your experience as an applicant and new student remains our priority. We will be doing everything we can to make sure you enjoy learning through our blended approach of online and face-to-face teaching and to give you as many opportunities to create new friendships and experience everything the GCU community has to offer you!
The health, safety and wellbeing of our students and staff will continue to be our highest priority as rules around social distancing are eased. For more information on the things what you can expect from your first term at GCU, visit our Frequently Asked Questions pages or make an enquiry today.
The tuition fees you pay are mostly determined by your fee status. What is my student fee status?
Tuition fees 2020/21
Home (including Scotland and Europe): £8,700
International (outside Europe): £13,500
Part-time and distance-learning tuition fees
For details of part-time and distance-learning fee rates, please make an enquiry today.
Fees are subject to change and published here for guidance only. Fees and refund policy.
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We provide high-quality education for a fair price; as the University for the Common Good, we are committed to offering accessible higher education for talented students by keeping our tuition fees low and providing a generous scholarship package of over £2 million per year.